Advice At Vancouver Networking Events One of the most important knowledge for any business owner is that – effective networking is necessary to help keep your sales funnel filled at all times. Networking is part of your lead gen system. You do not want to be hit with unplanned fallow months, as this is costly… Continue Reading
Email Marketing Tips on Mailchimp
Did you know MailChimp is free if you have under 2000 contacts? That means you can enter contacts you have met at networking events to invite them to your own events with MailChimp quickly and for free if you have less than 2000 contacts. By having an opt-in which is part of your site (such as… Continue Reading
Content Marketing to Marketing Automation
The Evolution of Content Marketing As a Vancouver marketing consultant, I specialize in content marketing to generate leads with marketing materials and email campaigns to drive leads to your sales funnel. Recently, I came across an interesting article about how content marketing has evolved through five stages: 1) online brochure, 2) publishing, 3) promotion, 4)… Continue Reading
Top Tips for Social Media Branding
By Connecting with Social Engagement Social media and blogging has a significant reach and should be included as part of your marketing: 60 percent of consumers researching products though multiple online sources learned about a specific brand or retailer through social networking sites in the third quarter of 2011. Social networking sites — like Facebook… Continue Reading