Vancouver Local Marketing
LIZA J. LEE
Vancouver Local Marketing With Google My Business
59% of mobile searches are on Google.
66% of desktop searches occur on Google.
50% of people visit a business they searched for within 24 hours.
85% of consumers trust online reviews as much as personal recommendations.
LOCAL MARKETING SERVICES
Google Local Citations:
Optimize your Google Local and other local citations for your business (Name, Address and Phone).
This encourages your customers to post photos and reviews on Google Local.
BONUS: Photos of your business on Google Local
Content Marketing: Stakeholder meetings, persona developments, content audits, style guides, user-testing, content rewriting, CMS editing and onsite optimization with SEO keywords into new wireframes to improve UX and e-commerce
Content Samples: Web, print, radio, TV, magazines, market commentary webcasts, policies & procedures, user guides, blogs, emails, social media, e-commerce, case studies, whitepapers, sales sheets and more
“Adding measurable value with creativity, transparency and integrity, to achieve sustainable growth.”
Liza J. Lee Bio
Marketing Experience – Developing marketing plans and campaigns, strong project management, fundraising skills, content marketing, marketing automation and CRM tools
Corporate Experience – HSBC, BCAA, ICBC, PwC, Sage, Symcor, eBay / PayPal, Fortis BC, TELUS Mobility and Western Union Business Solutions
Agency Experience – AQUENT, Rethink, JWT, Open Road, Blast Radius, Guaranteed SEO, PCIS, Content Strategy and Skunkworks
Awards – Recipient of ICBC President’s Award for Customer Service
Co-founder, The Art Party – Local Marketing Supporting Local Artists
Achievements – Google Local Guide +2,000,000 Photo Views In 8 Months
“Liza has successfully implemented the Pacific Coast Information Systems Ltd. (PCIS) B2B marketing programs, using both traditional and online media. This has resulted in promoting PCIS brand, communications, products, and services to help maximize sales for the company. Liza is very focused on the task, paying attention to details and always delivers on time.” www.PCIS.com
Serial Entrepreneur, IT, Big Data and Social Media
“I own an SEO company based in Vancouver. Liza is a great person to help get your content on your website when you have neither the time or inclination…and some people may find they lack the skill for writing specifically for the internet. Liza makes it easy for both the client, and me. I first hired Liza to do some copywriting for a client in 2009, the client was very happy.” www.GuaranteedSEO.com
President, Guaranteed SEO
“Liza excelled in her role as lead copywriter for all marketing campaigns while working at Sage. Liza consistently delivered projects on time despite working with very short deadlines. Her ability to multi-task and communicate clearly with various stakeholders immensely attributed to her success. In addition to her excellent quality of work, Liza was extremely personable with our team from day 1 and was proactive in providing solutions to several campaign challenges. She will be an asset to whichever company she chooses to work.” www.Sage.ca
VP Sales & Marketing, Scoop
GOOGLE LOCAL CASE STUDY
In 2018, I joined Google Local Guide, which helps businesses with Google My Business profiles.
With Google Local Guide, local businesses benefit from crowd sourced photos and reviews, for their profile and to get more business.
My photo at Calabash Bistro got +600,000 views on Google Local as this is helpful for visitors. Click on Vancouver Happy Hours below to learn more.