Local marketing matters even more now with the launch of Google My Business.
If you’re a local business, optimizing for local search will help you get found by prospects who are nearby to buy from you. Usually, these customers live within 10 miles of the business. Google has improved the way its algorithm evaluates to determine rankings with Google My Business, a one-stop listing for your local business to appear on search, maps and Google+.
- 92.59% of mobile searches are on Google
- 66% of desktop searches occur on Google
Liza J. Lee, Local Marketing Consultant, Vancouver, Canada
Co-founder, The Art Party – Local Marketing Online For Small Businesses Supporting Local Artists
Get your business found for local searches.
Then convert your visitors into sales leads.
“Google announced over 50% of all search queries globally now come from mobile devices. 50% of people visit a business they searched for within 24 hours. Also, 85% of consumers trust online reviews as much as personal recommendations.”
Liza J. Lee, Local Marketing:
- Digital & Content Marketing
- Corporate Experience – HSBC, BCAA, ICBC, PwC, Sage, Symcor, eBay / PayPal, Fortis BC, TELUS Mobility and Western Union Business Solutions
- Agency Experience – AQUENT, Rethink, JWT, Open Road, Blast Radius, Guaranteed SEO, PCIS, Content Strategy, Skunkworks and The Creative Group
- Awards – Recipient of ICBC President’s Award for Customer Service
- Achievements – Google Local Guide Level 6 With +400,000 Photo Views In 14 Weeks
Click here for Liza J. Lee’s marketing resume.
Click here for Liza J. Lee’s Google My Business.
Liza is the co-founder of The Art Party, endorser of Earth Charter® for a just, sustainable, and peaceful planet with +10,000 social media contacts. The Art Party began as a promotional campaign for The Drift – small businesses supporting local artists on Main Street, Vancouver. Today, The Art Party provides local marketing online for small businesses supporting local artists.
Our ideal local marketing business has employees and MUST have a claimable business address for Google My Business:
Local marketing case study:
The Art Party’s buy local post was shared 615 times and liked 64 times on The Art Party Facebook network. This inspired the tagline: “Buy Local to Support Local Artists”. Sold out Crowdfunding for Creatives & Changemaker Workshop by targetting The Art Party Facebook Page and Group. Learn how to identify your customer avatar, positioning statement and more below.
Get A Local Marketing Checklist
Learn how to improve your business on Google Local Maps for search. You’ll get a local marketing checklist on how to be found online at the exact time your customers need your products or services. Complete the form below and get instant access.