Tips for Local SEO Vancouver

In the last post, I included some tips for Vancouver SEO keywords to attract the right traffic for your business. With the latest concerns about Google Panda and Google Penguin, I researched what Google Webmaster Central had to say. The latest Google algorithms are aimed at helping people find high-quality sites by reducing the rankings of low-quality content. To find out what is a high-quality site, it’s best to check directly on Google Webmaster Central. You’ll see it is based more on meeting the content needs of human readers and less on ranking well for search engines:

http://googlewebmastercentral.blogspot.ca/2011/05/more-guidance-on-building-high-quality.html

Back linking from quality websites

So rather than worry about Google SEO algorithms, focus on where your prospects will find you online. It’s a best practice to get back links from sites where there’s an actual audience that might see your link and click on it directly to visit. Then you’ll be building the type of links Google wants to reward. High quality links provide good value for your visitors to get more information about your business. This gives them an incentive to call you or opt-into your form for more information, which is lead generation. Therefore, focus on local SEO and local directory listings first as these are becoming more valuable as 20 percent of all search queries are local and one in ten searches are mobile.

Top free local SEO Vancouver directories:  

http://www.google.com/places/

http://www.bing.com/local/

http://www.yelp.ca/vancouver

http://www.hotfrog.ca/

http://www.canpages.ca/

http://www.canadianbusinessdirectory.ca/

http://360.yellowpages.ca/en/advertising-solutions/lead-generation-marketing#page-container

http://www.local.com/

http://www.vancouverwebsearch.com/

http://www.vancouverbusinessnetworking.com/

http://411.ca/ovpages/0001/?campaignId=FRGOOG_LGIM1&gclid=CNDjoM2g2bACFYcZQgod3n7X2g

http://vancouver.craigslist.ca/biz/

Tips about local listings

With local listings, consistency is key. Make sure your business name, address, phone numbers, description, website address are used consistently. Also, list your business address and phone number on your website to add trustworthiness and to improve the usefulness of your website, which will help you improve your local search rankings. And finally, local SEO and local listings are only a part of the entire internet marketing for your small business. There are other strategies to consider, such as social media, email marketing, webinars, white papers and marketing automation for lead generation. Learn more at: http://www.lizajlee.com/marketing-automation-for-lead-generation/.

Need to stay on top of your business?

If local SEO and local directory submissions are too much to handle on top of your busy schedule, consider outsourcing. Here are top outsourcing resources, starting at very low prices!

www.iWriter.com for the best freelance writers starting at $1.26 per article

www.Fiverr.com pay only $5 per task

www.99designs.com host a design contest and have dozens of designs to choose from

www.123employee.com hire a VA from the Philippines for an average of $5

www.oDesk.com for remote and freelance contractors

www.elance.com instant access to professional freelancers

www.guru.com find freelancers for hire

For more information about local SEO Vancouver listings, read our marketing in Vancouver post.