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Optimize Your Blog Post for Search Engines

Steps to Optimize Your Blog Post for Readers Now that you have your blog set up and you have an idea what niche to focus on, here’s how you can optimize your blog posts for search engines. The internet is a giant library of information, which needs to be organized....

SEO Copywriting Guide

What is SEO Copywriting? SEO copywriting that is easy to scan and readable helps your visitors get the information they need, resulting in potential customers for your products or services. Web content includes the text on a webpage, white papers, user reviews, case...

Lead Generation With Sales Landing Page

Sales Landing Page Mortgage Example Since 2010, Canada Mortgage and Housing Insurance (CMHC) changed the mortgage insurance program to reduce the potential of a housing market bubble in the sub prime market for insured mortgages. These changes include CMHC insured...

Right Mindset is Necessary for Success

Fail Forward Fast with the Right Mindset A person can be educated logically, but if you’re not educated emotionally, the fear will stop them from doing what’s required for success outside of the system that most people get trapped in. This is called “paralysis by...

Blog Writing Tips for Free Traffic

Blog Writing Tips Using Keywords After 14 years of corporate marketing, I’m refocusing to small business marketing and business development. I just joined Financial Confidence™ and the marketing is back to basics. So I will be blogging about WordPress, content,...

Web Writing for Traffic and Visitors

What is Effective Web Writing for Traffic and Visitors? Web content that is easy to scan and readable helps your visitors get the information they need, resulting in potential customers for your products or services. Web content includes the text on a webpage, white...

Add Call Tracking for Leads

What is Call Tracking for Leads? The internet has made it possible for small businesses to get new customers 24/7. What use to take months to set up and implement, can now be accomplished in a matter of weeks. The following five lead gen services can help small...

Free Traffic vs. Paid Traffic

Free Traffic vs. Paid Traffic to Make Sales Many small business owners focus on trying to get free traffic vs. paid traffic to make sales. Some of these businesses even rely solely on the free traffic strategy. This is not a sustainable business model. Free traffic...

10 Steps to Bing Ads in The New Economy

Steps to Bing Ads to Promote Your Business Like Google Adwords, Bing Ads is a pay-per-click (PPC) advertising system. Your bid is based on how much you are willing to pay per each click on your ad. Because webpages have a limited number of places to show ads, Bing Ads...

How to Get Leads From Facebook

Case Study: Leads From Facebook Group Many businesses do not know how to attract customers. Instead they wait for customers to arrive. Learning key traffic methods such as Facebook, this will allow you to bring as many customers as possible to your product or service....

Why Choose WordPress for Blogging

WordPress for Blogging is Fast and Easy As a business owner, a WordPress website makes it easier and faster for you to add fresh blog content regularly. That’s because you don’t need to know any coding or how to use special software to add new pages. Google and other...

Mobile Responsive Sites For The New Economy

Updating to Mobile Responsive Sites Theme I upgraded my website from a free and static WordPress theme to a mobile responsive WordPress theme (Divi) for 2016. Since I already have WordPress installed on my site, only the new mobile responsive theme needs to be...

Social Media Trends for Content

Content Continues to be King for Social Media Trends Social Media Today reported that 78% of CMO’s believe custom content is the future of marketing. Most marketers utilize content as a major resource in their efforts. Creating great content on a regular basis and...

How I Became a Digital Nomad in Vancouver

A Digital Nomad is a Freelancer I’ve done freelance work from home as a “digital nomad’ over the years and recently. I was represented by agencies for marketing and copywriting, which helped to build my solid corporate marketing portfolio. These include TELUS...

Why Create A Vision Board?

Create A Vision Board to Grow Your Business A vision board helps you get clear with your desires and leverage your subconscious power to manifest. This powerful tool serves as your image of the future – your dreams, your goals and your ideal life. Here’s an...

Vancouver Affiliates Meetup Introduction

What is Vancouver Affiliates Meetup? SLIDE 1: Welcome to Our JV Mixer. After our quick introductions, I will provide a quick overview of Vancouver Affiliates Meetup. SLIDE 2: I’m Liza J. Lee, a JV Marketing Specialist. You can find my website at www.LizaJLee.com. I’m...

Find Work With Twitter Marketing

Twitter Marketing Tips for Jobs Social media is a great way to promote your skills and talent for contract leads for creative people. Globe & Mail interviewed me about using Facebook and social media as a way to network for a new jobs and contracts for marketing,...

Why Barter Helps Small Businesses

Trusted Source For Small Business Referrals I’ve been a member of First Canadian Barter Exchange (FCBE) aka Barterfirst since 2003. My reasons for being a loyal member of the barter exchange for over a decade are beneficial for any freelancer or small business...

Referral Marketing Types

Three Referral Marketing Types One of the key areas I recommend for any small business to review immediately is whether or not, there is an established referral system. It’s also important to have more than one referral partner to keep your business stable with...

How to Get More Referrals

Setting Up a Program to Get More Referrals I’ve been listening to Sue Clement’s “Success Formula for How to Get More Referrals”, to help me set up a referral program for a client. Here is a summary for building your business with referrals. Whether you develop a...